GirnarSoft Acquires VR Startup Volob Technologies

GirnarSoft, the parent company of auto classifieds portal CarDekho.com, has acquired virtual reality startup Volob Technologies in an all-cash deal, the company announced on Tuesday.

This is the eight such transaction entered into by GirnarSoft, which has emerged as one of the most active players in the Indian startup M&A leaderboard over the past 18 months, and comes less than a week after it announced its acquisition of SaaS startup Connecto.

Founded in 2010 by Tarun Kumar and Shweta Jain, Volob Technologies provides 3D visualisation solutions to various industries, primarily automotive, according to a company-issued statement. The acquisition is expected to add to CarDekho.com’s 3D visualisation capabilities through technologies like virtual reality and augmented reality, the press release stated.

GirnarSoft
GirnarSoft founders (L to R): Amit and Anurag Jain

“Volob has proven expertise in the virtual content. CarDekho.com’s acquisition of Volob is aimed at amplifying the visual experience of car buyers in both real and virtual settings. GirnarSoft has enriched its value proposition for online buyers, dealers and OEMs,” said Amit Jain, chief executive of CarDekho.

According to the official statement, Volob Technologies counts automobile companies, such as Maruti Suzuki and Mahindra & Mahindra, among its list of clients. It has also serviced well-known brands such as Godrej, Greenply and Somany Ceramics.

“Joining CarDekho.com will help us provide solutions which can enable automotive industry deliver life-like experiences to car buyers across multiple touch points,” said Volob Co-founder Kumar.

The latest acquisition is the second such made by the Jaipur-headquartered GirnarSoft. It had previously acquired Drishya360s, a premier photography and video production firm to develop its virtual reality framework.

The terms of the Volob Technologies acquisition, however, were not disclosed.